2026.2 · In progress: the course as a skill
The semester began on August 10, 2026, with class at one end of the week and fieldwork and mentoring at the other.
2026.1 · Women's solo travel and boutique law practice; Demoday at CESAR
Class held from March to July 2026.
- Porto Segura — "Travel solo, never alone": a support and convenience network for women aged 30 to 60 who travel alone, with a human bridge at the destination. The team started from the theme "Women's solo travel" (Quest 1), mapped the solo traveler's ecosystem (Quest 2), chose the opportunity "convenience and female autonomy hub" (Quest 4), formulated the value proposition as SentinelaCIn (Quest 5), planned the MVP launch as SafeHer (Quest 9), and reached the Demoday as Porto Segura, with usability tests with three users and an MVP report on 06/26/2026. Team: Maria Clara Gomes, Dayane Lima, and colleagues.

- Tático — "the legal layer that connects your intelligence to your firm": client-centered, rather than case-centered, operational management for boutique law firms, with to-be BPMN workflows and intelligent deadline management (Quest 9). Team: Dayane Lima.

- Solo female tourism (Quest 1) — field research on an ecotourism trail and research using the Ministry of Tourism's Guia para Mulheres que Viajam Sozinhas. Team: Maria Clara Gomes, Dayane Lima.

- Barbershop in Vila Rica, Jaboatão (Quest 1) — identifying a theme through a neighborhood barbershop. Team: Mikaell Miguel, Pablo Henrique.

- The Solo Female Traveler's Ecosystem (Quest 2) — a field research report on the silver economy of solo female travelers.

- Analysis of similar offerings in solo female tourism (Quest 3)

- Chosen opportunity: convenience and female autonomy hub (Quest 4)

- SentinelaCIn: the value proposition (Quest 5)

- Porto Segura: prototyping and usability (Quest 8)

- SafeHer: MVP flight plan (Quest 9)

- Intelligent legal deadline management (Quest 9, Tático)

- Tático workflows (interim report)

2025.2 · Street markets, supermarkets, older adults, and medical records; Demoday at Cesar School
Class held from September to December 2025.
- Medicompreende — integration of the patient's medical history for safer care. Team: Eduardo Matos, Ricardo Morato, João Sobral, Weldon Pereira.

- Feira Conectada — centralized information (opening hours, prices, products) for street markets in Paulista (Paratibe, Jardim Paulista, Maranguape). Team (Quest 2): Lucas Luis de Souza, Pedro Novaes, Maiara Lira, Victor Neves.

- Recife city buses (Quest 1) — public transportation and SDG target 11.2. Team: Lucas Figueiredo, Luís Moreira, Vitor Mendonça.

- Difficulties faced by supermarket shoppers (Quest 1) — finding products and comparing prices when shopping for urgent needs. Team: Gustavo Isidio, Rafael Mourato, Victor Amarante.

- Lar Batista para Anciãos (Quest 1) — quality of life for older adults at an NGO with 36 residents. Team: Beatriz Helena, Celeste Pereira, Maria Antônia.

- Data digitization in port operations (Quest 1) — manual collection of critical information at Brazilian ports. Team: Daniel Dias, Mateus Guerra, Lucas Lucena.

- Parking in Recife (Quest 1) — Zona Azul with no visibility into parking space availability. Team: Antonio Robério, Mateus Ataide, Eric Barreto.

- Wholesale-retail stores (Quest 2) — common problems faced by customers of wholesale-retail stores.

- Tools for philanthropic schools and low-budget courses (Quest 1) — theme identification.
- Demoday:

2025.1 · Health, public squares, and local commerce; Demoday at Cesar School
Class held from May to August 2025, with a page at projetao.cin.ufpe.br and eight weekly quests.
- Plataforma de Fotos — event photo sales using facial and number recognition to help participants find themselves in the images (Quest 5 "Innovation strategy" and the revenue model from Quest 7). Team (Quest 7): Rafaela Fernandes Leão and colleagues.

- Praça do Sebo (Quests 1 and 2) — mapping pain points, makeshift solutions, and opportunities among vendors and visitors at the outdoor secondhand book market in downtown Recife.

- Mental health (Quest 2) — interviews with mental health service users and professionals.

- Monitoring people with hypertension and/or diabetes (Quest 1) — UBS Progresso. Team: José Ronaldo, Luiz Henrique, Vitória Beatriz.

- Jardim Botânico (Quest 1) — Team: Arlen Ferreira, Gustavo Diego, Hyan Lucas.

- Public sports spaces: inclusion and health promotion (Quest 1) — Team: Matheus Augusto, Rafaela Leão, Tiago Chacon.

- Praça Luiz Gonzaga (Quest 1) — Team: Angel Willyan, Carlos Kaynan, Humberto Campos.

- Hospital Agamenon Magalhães (Quest 1) — Team: Ayrton Guimarães, Letícia Albuquerque, João Nolasco.

- Medical test clinics: digitization and accessibility (Quest 1) — Team: Maria Bezerra, Ícaro Amazonas, Isaque Teixeira.

- Coworking (Quest 1) — Team: Antonio Lima, Cauê Marinho.

- Challenges of urban tree planting in Recife (Quest 1) — Team: Danilo Lapa, Marcos Vinicius, Vinicius Nobre.

- Mercado da Encruzilhada (Quest 1)

- Informal vendors on Av. Conde da Boa Vista (Quest 1) — 324 street vendors along 1.6 km and a humanization project with 50 kiosks.
2024.2 · Return from the postdoctoral period; TopDriver; Demoday at Banco do Brasil
From November 2024 to April 2025.
- TopDriver — a gamified platform for distributors to track driver performance, with weights per indicator and a ranking; presented at the Demoday on 04/07/2025. Link:
https://portal.cin.ufpe.br/2025/04/04/estudantes-de-disciplina-da-ufpe-apresentam-projetos-e-solucoes-revolucionarios-no-demoday-projetao-2024-2/
- Places to sell and exchange books: Praça do Sebo (Quest 1)

- Feira Nova de Nova Descoberta (Quest 1) — 137 market vendors in a facility opened in 2016. Team: Allyson Ryan, Felipe Gusmão, Melk Victor.

- Santa Luzia Metro Station (Quest 1) — Team: Erick Daniel, Jorge Freitas, Lucas Gabriel.

- Mix Mateus Caxangá and Mercadinho do Chico (Quest 1) — Team: Douglas Araújo, Gabriel Alves, Hallan Ângelo.

- Recycling in the city of Recife (Quest 1) — Team: Hítalo Nascimento, Ingrid Freire, Katharian Abrahel.

- Public transport problems in the Recife Metropolitan Region (Quest 1) — Team: Caroline Almeida, Otávio Augusto, Renata Santana.

- Upinha da Várzea (Quest 1) — a healthcare facility and SDG 3. Team: Marcos Antonio, Maria Eduarda de Lima.

2023.2 and 2024.1 · No class (postdoctoral period)
- Demoday 2023.2:
Link: https://www.youtube.com/watch?v=r6N7pmH0ULU
2023.1 · Demoday on the 16th floor of Porto Digital
Class starting in May 2023.
- Demoday:

2022.2 · Evening class on Tuesdays and Thursdays; ten teams; Demoday at Cesar School
Class held from December 2022 to May 2023, supported by the website projetao.cin.ufpe.br.
- Setting and people: Viaduto da Reitoria (Quest 1) — Team: Allan Rodrigues, Maria Eduarda Feledi.

- Temporary communities built around events — the team's rationale: producer, artist, event, audience, and a platform that creates entertainment and engagement activities.

- Quest 1 on video — Deborah Espíndola and Kevin Beltrão.
- Demoday:
Link: https://www.youtube.com/live/-ZefRHf6lUc
2022.1 · Evening class; Demoday at Apolo 235
Class held from June to October 2022, in person, with occasional online sessions.
- Demoday:
Link: https://www.youtube.com/watch?v=ieCq4afS7nE
2021.2 · Remote and hybrid evening Projetão; security, digital marketing, and health
Class held from February to May 2022, with the academic calendar delayed by the pandemic: classes via Meet, streamed and recorded on the Projetão channel, six quests and a return to hybrid teaching on March 21, 2022.
- Segurança (Security) — a web application connecting shopkeepers with guards and security personnel, with professional ratings and incident alerts shared among shops in downtown Recife; business model documented using a Business Model Canvas. Team: Bruno Martins, Gabriel Melo, Giovani Albuquerque, Daniel Carvalho, Jean Grijp, Maria Estela Souza, Marcson Santos, Sidney Alex.

- Marketing Digital (Digital Marketing) — campaign management across multiple advertising platforms (Facebook, Google, TikTok) for small and medium-sized businesses. Team: Anderson Laurentino, Lucas Félix, Carlos Frey, Márcio Wendell, Felipe Carvalho, Maurício Felipe, Gabriel Vanderlei, Pablo Timóteo, José Helton, Pedro da Matta, João Matheus, Samuel Ferreira.

- Provisão Saúde / Apoio Inteligente ao Atendimento Domiciliar — optimization of care provided by Recife's SAD and NASF teams, based on observation at the UBS da Barra da Onça. Team: Aloísio Soares, Haziel Farias, Isabela Ribeiro, Karen Gabrielly, Mayara Souza.

- Fruto de Favela (Quests 1 and 2) — observation of an NGO providing vocational training. Team: Gabriel Vanderlei, Márcio Wendell, Pablo Timoteo, Carlos Henrique Frey.

- Airports and airlines (Quest 1) — Team: Anderson Laurentino, José Helton, João Matheus.

- Educação Acessível (Quest 2) — Team: Jean Grijp, Marcson Santos, Sidney Arruda.

- Public safety in downtown Recife (Quest 2) — Team: Giovani Albuquerque, Gabriel Gomes, Bruno Martins Santos.

- Remote office: Teams and Slack (Quest 1) — Team: Felipe de Carvalho Vasconcelos, Pedro da Matta Ribeiro Moura.
- Quest 1 (team of Lucas Felix, Maria Isabela, and Samuel Ferreira)
- Demoday:
Link: https://www.youtube.com/watch?v=5OW_QFMWaf4
2021.1 · Projetão SI+EB+Med, evening, with Fernando Sales
Remote class from September to December 2021, with students from Information Systems, Biomedical Engineering, and Medicine.
- Classes:
Link: https://www.youtube.com/playlist?list=PLQPGrXJqCAskfr94HUjPm5QtWAVGnFjV1
- Demoday:
Link: https://www.youtube.com/watch?v=PtsaNPN83cQ
2020.2 · Remote, integrated with Projetão Tech
Class held from May to September 2021, with classes via Zoom, evening mentoring sessions, the website projetao.com.br and a YouTube channel.
- Demoday:
Link: https://www.youtube.com/watch?v=Wv2CaQaxNzs
2020.1 · Interrupted by the pandemic and resumed in 2021 alongside Projetão Tech
The class began in March 2020, with students working in groups of three; on March 16, UFPE suspended classes, and the proposal to continue via Meet could not be implemented.
- Demoday:
Link: https://www.youtube.com/watch?v=qbTu7ZauKjc 
2019.2 · Evening Projetão; two teams; DoisV; Demoday at Porto Digital
Class from August to December 2019, with the site projetao.ranoya.com as course material and a Demoday on 12/09/2019, at Porto Digital.
- DoisV — the class's project, incubated/accelerated at Porto Digital in 2019.2. Team: Pollyana Andrade, Marcos Dias, Andrew Santos, Darline Cabral. Link:
https://projetao.cin.ufpe.br/to/?dun=Giordano
- Technology for commerce at events — the second team's theme in the class.
2019.1 · Five themes; FitnessGo and Alohomora; Demoday at Apolo 235
Class running from February to July 2019, using Guilherme Ranoya's project toolkit as course material and with five groups per theme: interaction in public spaces; shopping without leaving home; public transport, balancing comfort, safety, and time; finding books; motivation to exercise.
- FitnessGo — a system that motivates good habits and exercise, from the "motivation for exercise" group, which was pointed to the Fabulous app as a reference.
- Alohomora — a team in the class, evaluated on 07/10/2019.
- Demoday:

2018.2 · Restaurants, pets, and FilaZERO
Class running from August to December 2018, with the method's ten quests running from August to October.
- FilaZERO — "scan with the app, buy your meal, and get rid of that line": ordering and payment through the app to reduce lines at restaurants; ARM and value curve against iFood, street vendors, and the traditional setup (quest 8).

- Pet Services — services for pet shops and pet owners; quest 5 card game with scenarios, personas, and the competitor BuscaPet.

- CanSay — a team in the class.
- Scenario survey (Quest 1) — Marco Zero (Augusto Gondim, Eduardo Santos, Vinicius Giles); candidates' debate at CCSA (Gustavo Lopes, Mariana Lima, Thomaz Maciel); Paço Alfândega (Guilherme Menge, Mateus Ponciano); Atitude Conference in Vitória de Santo Antão (Eric Araújo, Pedro Vinícius, Saulo André); Dona Lindu Park (Johnny Mayron, Samir Ferreira, Vanessa Vieira).

- One team's narrative (quest 6)

2018.1 · Waste, food, and merchants; AppConomy
Class running from March to July 2018, following the ten-quest sequence, with Blue Ocean in the fourth quest and three broad themes noted in March: waste; meals for people without a set lunch or dinner time; integration and communication among merchants.
- AppConomy — a team in the class.
- Shared inventory among small retailers — based on observations of small businesses on Av. Conde da Boa Vista, the team developed an app concept in which neighboring shopkeepers notify one another of inventory needs (Quest 6 user story). Team: Arthur Justino, David Francisco, Nailson Nascimento.

- Dona Josa persona (Quest 2) — the routine of a worker on a schedule of 12 hours on and 60 hours off. Team: Paulo Vaz, Victor Burgardt, Paulo Sérgio.

- Field study (Quest 1) — slide deck "Projetão — Sistemas de Informação — estudo de campo".

2017.2 · Untagged, Insight, U³, Brasil Educador; Demo Day at Jump and CIn Innovation Expo
Class running from August to December 2017, meeting once a week, with the ten quests between August and October and a status report from each team starting in the opening week.
- Untagged — "Words matter": a tool that searches, filters, and ranks user comments about products and services to increase customer engagement; the team exhibited at the CIn Innovation Expo and, in March 2018, was selected for the CIn's Digital Business Entrepreneurial Residency Program, SandPIT, alongside Entraí, Inovaula, and Porquin.

- Insight — a platform for university entrance exam preparation courses ("test your knowledge, find out where to improve, study and progress"), with the website insightstartup.com.br and a high-fidelity prototype in quest 10; a scenario card game, personas (Lúcia, a teacher) and competitors (TV Escola, SuperProf). Team: João Paulo Lins, Lerisson Freitas, Matheus Raz.

- U³ (uaocubo.com) — a team organized into hipster, hacker, hustler roles, with weekly status reports starting on August 14, 2017. Team: Luiz Oliveira, Túlio Siqueira, and colleagues.

- Brasil Educador — an assessment of Brazilian education ("19th-century schools, 20th-century teachers, 21st-century students") and entrepreneurship (76% want to start a business, 9% feel prepared).

- medizi — a team that observed Alto da Sé, in Olinda, and a tourist persona. Team: Arthur Moreira, Caio Tenório, Érico Medeiros, Márcio de Aquino.
- Other observations from Quest 1 — Supermercado Bom Dia and families with nowhere to leave their children (Gutemberg Sampaio, Jean Pierre); Colégio São Luís (Lucas Assad, Raphael Leitinho); Caixa Cultural Recife (Alisson Nunes, Djailson de Assis, Ricardo Malafaia, Roberto Oliveira); Aeroporto dos Guararapes and Praia de Boa Viagem (João Paulo Lins, Lerisson Freitas, Matheus Raz).
2017.1 · MeuTribunal and Nird²; Demo Day at Apolo 235
Class running from March to July 2017.
- MeuTribunal — a solution for law firms, based on the pain points observed in Quest 2: registering cases in PJe, synchronizing with the firm's internal system, and overly generic case law searches; the team represented the class at Demo Day on July 10, 2017, at Porto Digital. Team: Augusto Lima, Carlos Melo, Pedro Neto, and colleagues.
- Nird² — a team in the class; the observation of "idle time in supermarkets and gyms" (lines, taking turns on equipment, looking for parking) is by Débora Moura, Diego Reynaux, Ivan Felipe, Nikollas Filgueiras, and Rafael Jordão.

- Emotional regulation in educational settings (Quest 2) — tests, Enem, and civil service entrance exams as sources of anxiety; a persona of a student in the final year of high school. Team: Edson Neri, Gerson Ramos, Jhonattas Ferreira, Matheus Marconi.

2016.2 · Evening class; Atyos, Escambo, Vendorama, and MyPlace
Evening class from August to December 2016, with classes and quests published as PDFs (the opening one was titled "Inovação com transdisciplinaridade") and the site projetaoufpe.wixsite.com.
- Atyos, Escambo, Vendorama, and MyPlace — the class's four teams.
2016.1 · Urban mobility; P2Coin at the Jump Demoday
Giordano Cabral's first cohort in the course, from March to July 2016.
- P2Coin (Peer to Coin) — "the solution for buying and selling foreign currency in cash": a peer-to-peer marketplace to eliminate exchange-rate spreads and intermediaries; validated with customers in June, presented at the Demoday on July 11, 2016, and submitted to CESAR Labs the following week. Team: Dênio Batista, Diego Marcolino, Filipe Gutemberg, Juliandson Estanislau (initial group with Marcos Vinícius, Marcílio Neto, and Bruno Ferys).

- HelpGoal and Conteúdo Certo — the class's other teams.
- Student attendance tracking app — a project discussed in class (suggestion of QR-code check-in, 04/26/2016).